This is my first designed dress, which is influenced by my late mother, whose name is Elattrice, which means “fashion” French.
What makes your style stand out?
My style is uniquely designed by me. It captures my personality as well as my late mother’s. The elephant was her favorite animal, in which I made my logo an elephant head. My initials which is part of the logo, is inscribed with elegance, as my mother’s favorite animal was elegant and full of grace. My brand, which is named after my mother, E’-LAT-TREE-S’, means “fashion” in French, is our family legacy and the “TREE” represents our roots and family tree from where it all begins.
What’s your dream fashion moment?
My dream fashion moment is for my legacy family clothing line too hit the runway for nations to see and for my legacy to carry on for generations to come.
What would you do with $20,000?
I would build on my brand and give to charities to women and young girls that have been victims of domestic violence and homelessness. I want my brand to be labeled on the couture line, but affordable for women and young ladies that desire to purchase can do so and have that self confidence when they are dressed in my clothes. I would like to bring daughter’s clothing line on board for the younger generation.
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