Ilona Song

Style is my language of identity bold futuristic timeless pieces infused with tech that empower and inspire.

Placed 23rd

in their group

We would like to thank you for supporting Ilona Song in this years competition. Your participation allows us to empower the Elton John AIDS Foundation in their mission to end AIDS for everyone, everywhere.



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What makes your style stand out?

My style stands out through the fusion of couture heritage with a mix of Western and Asian influences, elevated by a futuristic vision. Each piece is timeless yet innovative, where bold silhouettes meet subtle tech details. It is more than clothing, it is cultural equity, garments that carry meaning, story, and value beyond trends.

What’s your dream fashion moment?

My dream fashion moment is unveiling a collection on a global stage where physical couture and digital twins debut side by side, worn by icons, displayed in the metaverse, and collected like art. A moment when fashion is recognized not only as style but as a new asset class shaping culture and legacy.

What would you do with $20,000?

I would create a capsule collection made in Italy with NFC provenance and digital twins, showing that fashion can appreciate in value. The funds would cover fabrics, artisan production, and immersive presentation. It would be an investment in redefining fashion from consumption to capital and inspiring others to see style as cultural equity.